Project information
- Brief: Recreate the visual identity of an existing cultural venue and the tools graphics allowing it to highlight its events, on a wide range of printed and digital media.
- Category: Branding
- Project date: May 2022
À la folie théâtre
The visual identity is based on a play with typography : upheaval of letters, and combinations with the 3 colored circles. The "Poppins" font is manipulated in a playful way to create the logo and titles, unified across all the graphics.